News & Events

D.A.V. College successfully organized an AI Training Program for students of BBA/ BBM (8^th semester) and BBS (4^th year) with the primary objective of familiarizing management students with the rapidly expanding role of Artificial Intelligence (AI) in contemporary business and management practices. The program was designed to bridge the gap between traditional management education and emerging technological advancements that are transforming the global business landscape.

The training program focused on introducing fundamental concepts of AI along with its practical tools and real-world applications in key functional areas such as business analytics, strategic decision-making, marketing management, operations, and customer relationship management. Students were exposed to how AI-driven technologies are being used by organizations to improve efficiency, enhance accuracy, and gain competitive advantage in today’s data-driven economy.

A strong emphasis was placed on hands-on learning and practical exposure, enabling participants to understand the relevance of AI in solving managerial problems and supporting evidence-based decision-making. The interactive sessions encouraged active participation, critical thinking, and discussion, helping students gain a clearer perspective on digital transformation and its implications for future managerial roles.

The program also highlighted the importance of developing future-ready skills, including analytical thinking, adaptability, and technological awareness, which are essential for aspiring managers in a highly competitive and dynamic business environment. By the end of the training, students demonstrated improved awareness of AI applications and a better understanding of how technology can be strategically integrated into management practices.

D.A.V. College extends its sincere gratitude to Broadways Infosys for facilitating the training session and sharing their expertise with the students. The professional guidance and industry-oriented approach provided by the resource persons greatly contributed to the success of the program and enriched the learning experience of the participants.

Through initiatives such as this AI Training Program, D.A.V. College reaffirms its commitment to enhancing the academic and professional competencies of its students, preparing them to meet the challenges of the evolving digital economy and to emerge as competent, innovative, and responsible future managers.